For mobile DOOH operators
Fleet, creative, and
impressions in one platform.
For Wrapify, Carvertise, Movia, Nickelytics-style operators. Onboard driver-owned vehicles, run brand-safe creative review, and report verified per-campaign impressions tied to GPS routes — without stitching together three vendors.
Built for operators
Three things slowing your network
Pain 01
Driver onboarding, eligibility, and territory management run on Google Sheets and email.
With Surface
Centralized fleet console. Drivers, vehicles, eligibility, and territories — managed in one place with clean handoffs to operations.
Pain 02
Brand-safety approval is a Slack thread that holds up every campaign launch.
With Surface
Built-in creative review with brand guardrails, approval routing, and version history. The advertiser, the operator, and the operations team see the same record.
Pain 03
Per-campaign impressions are stitched together from raw GPS dumps after the fact.
With Surface
Verified impressions tied to GPS routes, dayparts, and territories — live, by campaign. Sell renewals on numbers your buyers can audit.
What you get
The whole stack, one product
Distributed driver fleets
Onboarding, eligibility checks, vehicle metadata, and territory assignment in one console. Surface scales from a hundred drivers to tens of thousands without spreadsheet sprawl.
Brand-safe creative review
AI creative editor with brand guardrails, approval routing, and audit trails. Cut review cycles from days to a same-day turn.
GPS-verified impressions
Per-campaign impression reporting tied to GPS routes and time-of-day. Your buyers stop arguing about methodology and start renewing.
The workflow
From driver onboarding to renewal
01
Onboard the fleet
Bring in driver-owned vehicles, eligibility data, and territory assignments. Surface tracks status, payouts, and screen/wrap state from one place.
02
Build and review creative
Designers build in the AI editor with brand guardrails. Operations and the advertiser approve in a single review surface — no email threads.
03
Dispatch by territory
Push the approved creative to the targeted slice of the fleet — by city, route, or driver tier. Updates land without re-onboarding.
04
Verify impressions
Live per-campaign impressions tied to GPS routes and dayparts. Filter, segment, and export for the advertiser.
05
Reconcile and renew
Clean campaign reports out of the platform. Renewals get easier when the methodology stops being a debate.
Working principle
The mobile-DOOH stack is three products pretending to be one — a fleet console, a creative tool, and a measurement vendor. Every seam is friction. Surface is one product, three pillars, no seams.
From the Surface team
One platform.
Three pillars.
See how Surface replaces the fleet sheet, the creative-review inbox, and the post-hoc impression report in one walkthrough.
Adjacent fits
Other ad-bearing fleet networks
Solution
Rideshare topper networks
For Firefly, Adomni, T-Mobile MOVE, Octopus, Halo Cars-style networks running rooftop screens at scale.
Explore
Solution
Delivery-robot fleets
For sidewalk and last-mile robot networks (Starship, Serve, Coco, Cartken, Avride) expanding into retail and parcel.
Explore
Solution
Franchise marketing
Brand-safe templated wraps across 50+ franchisee vehicles — the bridge between designer-led and network-led work.
Explore